{"id":86,"date":"2025-11-03T09:26:21","date_gmt":"2025-11-03T09:26:21","guid":{"rendered":"https:\/\/amsnoord.nl\/mick-examen\/?page_id=86"},"modified":"2026-01-29T10:29:46","modified_gmt":"2026-01-29T10:29:46","slug":"analyse-huisstijl","status":"publish","type":"page","link":"https:\/\/amsnoord.nl\/mick-examen\/analyse-huisstijl\/","title":{"rendered":"Analyse Huisstijl"},"content":{"rendered":"<div style=\"font-family: 'Georgia', serif; max-width: 900px; margin: 40px auto; padding: 0 20px; color: #333;\">\n<p><!-- H1: Titel --><\/p>\n<h1 style=\"font-size: 2.5rem; color: #000000; margin-bottom: 15px;\">Huisstijl Het Parool: Logo, Fonts, Kleuren &amp; Tone-of-Voice<\/h1>\n<p><!-- Intro --><\/p>\n<p style=\"font-size: 1.1rem; line-height: 1.6;\">In deze analyse duik ik in de huisstijl van <em>Het Parool<\/em>, de iconische Amsterdamse krant sinds 1941. Gebaseerd op parool.nl en recente artikelen, focus ik op logo, lettertypes, kleuren en tone-of-voice. Dit is essentieel voor mijn portfolio-website die deze stijl nabootst. Alle bevindingen komen uit website-inspectie (rechtsklik &gt; Inspecteer).<\/p>\n<p><!-- Sectie 1: Logo --><\/p>\n<h2 style=\"font-size: 1.8rem; color: #000000; margin-top: 30px;\">Het Logo \/ Vignet: Uiterlijk en Gebruik<\/h2>\n<p style=\"font-size: 1.1rem; line-height: 1.6;\">Het logo is een simpel, typografisch ontwerp: &#8220;Het Parool&#8221; in hoofdletters, met een rode &#8220;P&#8221; als vignet (ca. 200x50px). Kleur: #d72236 op witte achtergrond.<\/p>\n<ul style=\"font-size: 1.1rem; line-height: 1.6;\">\n<li><strong>Uiterlijk:<\/strong> Bold serif-font (Georgia\/Times New Roman), rode &#8220;P&#8221; als symbool.<\/li>\n<li><strong>Gebruik:<\/strong> Linksboven in header, schaalbaar naar 100x25px op mobiel. Payoff: &#8220;Vrij. Onverveerd.&#8221; in #757575, 12px.<\/li>\n<\/ul>\n<p><!-- Sectie 2: Lettertypes --><\/p>\n<h2 style=\"font-size: 1.8rem; color: #000000; margin-top: 30px;\">Lettertypes: Familie, Grootte en Gebruik<\/h2>\n<p style=\"font-size: 1.1rem; line-height: 1.6;\">Via inspectie: serif voor artikelen, sans-serif voor navigatie.<\/p>\n<ul style=\"font-size: 1.1rem; line-height: 1.6;\">\n<li><strong>Familie:<\/strong> Body: Georgia, Headers: Playfair Display, Menu: Open Sans.<\/li>\n<li><strong>Grootte:<\/strong> H1: 32px, H2: 24px, Body: 16px (line-height 1.6), Quotes: 18px italic.<\/li>\n<li><strong>Kleur:<\/strong> Zwart (#000) voor tekst, #d72236 voor koppen\/links, #666 voor quotes.<\/li>\n<\/ul>\n<p><!-- Sectie 3: Kleuren --><\/p>\n<h2 style=\"font-size: 1.8rem; color: #000000; margin-top: 30px;\">Huisstijl-kleuren: Codes en Gebruik<\/h2>\n<p style=\"font-size: 1.1rem; line-height: 1.6;\">Via inspectie en logo-analyse:<\/p>\n<ul style=\"font-size: 1.1rem; line-height: 1.6;\">\n<li>#d72236 (rood): Logo, koppen, links.<\/li>\n<li>#000000 (zwart): Hoofdtekst.<\/li>\n<li>#333333 (donkergrijs): Body.<\/li>\n<li>#f8f8f8 (lichtgrijs): Achtergrond.<\/li>\n<\/ul>\n<p><!-- Sectie 4: Tone-of-Voice --><\/p>\n<h2 style=\"font-size: 1.8rem; color: #000000; margin-top: 30px;\">Tone-of-Voice: Publiek en Stijl<\/h2>\n<p style=\"font-size: 1.1rem; line-height: 1.6;\"><em>Het Parool<\/em> richt zich op Amsterdammers (18-65 jaar). Tone is direct, journalistiek: mix van &#8220;u&#8221; en &#8220;je&#8221;, feitelijk met anekdotes. Voorbeeld: &#8220;Amsterdam bruist, maar suiker loert.&#8221;<\/p>\n<p><!-- Mobiel screenshot --><\/p>\n<h2 style=\"font-size: 1.8rem; color: #000000; margin-top: 30px;\">Mobiel en Dark\/Light Mode<\/h2>\n<p style=\"font-size: 1.1rem; line-height: 1.6;\">Op mobiel schalen fonts naar 14px, line-height 1.5. Geen dark mode; light mode is standaard.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-91\" src=\"https:\/\/amsnoord.nl\/mick-examen\/wp-content\/uploads\/sites\/91\/2025\/11\/thumbnail_image0-138x300.png\" alt=\"\" width=\"138\" height=\"300\" srcset=\"https:\/\/amsnoord.nl\/mick-examen\/wp-content\/uploads\/sites\/91\/2025\/11\/thumbnail_image0-138x300.png 138w, https:\/\/amsnoord.nl\/mick-examen\/wp-content\/uploads\/sites\/91\/2025\/11\/thumbnail_image0.png 294w\" sizes=\"auto, (max-width: 138px) 100vw, 138px\" \/><\/p>\n<p><!-- Lees meer-knop --><\/p>\n<p style=\"text-align: center; margin-top: 20px;\"><a style=\"color: #d72236; font-weight: bold; text-decoration: none; font-size: 1.1rem;\" href=\"https:\/\/amsnoord.nl\/mick-examen\/\">Terug naar homepage \u2192<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Huisstijl Het Parool: Logo, Fonts, Kleuren &amp; Tone-of-Voice In deze analyse duik ik in de huisstijl van Het Parool, de iconische Amsterdamse krant sinds 1941. Gebaseerd op parool.nl en recente artikelen, focus ik op logo, lettertypes, kleuren en tone-of-voice. Dit is essentieel voor mijn portfolio-website die deze stijl nabootst. Alle bevindingen komen uit website-inspectie (rechtsklik [&hellip;]<\/p>\n","protected":false},"author":88,"featured_media":50,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-86","page","type-page","status-publish","has-post-thumbnail","hentry","post","post-with-thumbnail","post-with-thumbnail-large"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Analyse Huisstijl - Het Parool (ROC Amsterdam)<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/amsnoord.nl\/mick-examen\/analyse-huisstijl\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Analyse Huisstijl - Het Parool (ROC Amsterdam)\" \/>\n<meta property=\"og:description\" content=\"Huisstijl Het Parool: Logo, Fonts, Kleuren &amp; Tone-of-Voice In deze analyse duik ik in de huisstijl van Het Parool, de iconische Amsterdamse krant sinds 1941. 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